# Wix Reports Strong Q1 2025 Results and Expands Share Repurchase Program

Visit the Wix Investor Relations website at
https://investors.wix.com
to view the Q1’25 Shareholder Update and other materials.

CEO’s Vision for Wixel and Design Innovation

Avishai Abrahami, Wix Co-founder and CEO, stated, “This year we are setting out to reimagine and expand the online creation experience with the milestone release of Wixel, which I believe will democratize digital creation.” Since its inception in 2006, Wix has transformed web development. Now, the company aims to broaden its user-first design expertise, AI advancements, and accessibility initiatives beyond websites. “Wixel represents years of development in advanced design and AI, unifying intuitive UI and powerful features into one cohesive platform. With Wixel, anyone can create beautiful visuals with just a few clicks. We have an ambitious roadmap ahead, and I’m excited to see how Wixel reshapes the design world,” Abrahami added.

Financial Performance: Q1 2025

Lior Shemesh, CFO at Wix, highlighted the strong first quarter results, reflecting the Wix platform’s value for those seeking an online presence globally, especially small and medium-sized businesses (SMBs). “Q1’25 new user cohort bookings were 12% higher than the previous year’s cohort,” Shemesh noted. This growth is driven by an increase in user numbers and product innovations. Encouragingly, the positive trends continued into April and early May, boosting confidence in second-half bookings and revenue growth. Overall, bookings grew 12% year-over-year, with revenue rising by 13% year-over-year, exceeding expectations. Significant growth was also evident in the Partners business, with a 24% increase in revenue, fueled by market share gains from Studio and accelerated growth in Self Creators driven by AI enhancements.

Q1 2025 Financial Summary

• Total revenue in the first quarter of 2025 was $473.7 million, up 13% y/y.
• Creative Subscriptions revenue was $337.7 million, up 11% y/y.
  • Creative Subscriptions ARR increased to $1.373 billion at the end of the quarter, up 10% y/y.
• Business Solutions revenue was $136.0 million, up 18% y/y.
  • Transaction revenue was $58.9 million, up 19% y/y.
• Partners revenue was $171.6 million, up 24% y/y.
• Total bookings were $510.9 million, up 12% y/y.
  • Creative Subscriptions bookings were $369.5 million, up 10% y/y.
  • Business Solutions bookings were $141.4 million, up 15% y/y.
• Total gross margin on a GAAP basis was 68%.
  • Creative Subscriptions gross margin was 83%.
  • Business Solutions gross margin was 30%.
• Total non-GAAP gross margin was 69%.
  • Creative Subscriptions gross margin was 84%.
  • Business Solutions gross margin was 31%.
• GAAP net income was $33.8 million, or $0.61 per basic share and $0.57 per diluted share.
• Non-GAAP net income was $93.9 million, or $1.69 per basic share and $1.55 per diluted share.
• Net cash provided by operating activities was $145.5 million, with capital expenditures totaling $3.1 million, leading to free cash flow of $142.4 million.
• In January, Wix repurchased $200 million of its shares, totaling 868,026 shares at an average price of $230.41.
• Total employee count at the end of Q1’25 was 5,275.

Increased Share Repurchase Program

Wix’s Board of Directors has approved an increase in its share repurchase program by up to $200 million, adding to the previously authorized $200 million from February 26, 2025, which has not yet been utilized. This brings the total repurchase authorization to $400 million.

Future Financial Outlook

The strong Q1 results highlight effective product innovation and execution of key growth initiatives such as Studio, AI, and the focus on empowering Self Creators. New cohort strength remains robust through early May, and the company expects this trend to continue, driving growth in the second half of the year. Despite this optimism, Wix is maintaining a full-year bookings outlook of $2,025 – 2,060 million, representing an 11-13% year-over-year increase. This cautious stance reflects ongoing macroeconomic uncertainties, particularly in the Business Solutions segment, which may experience volatility.

____________________

^{1 Based on number of active live sites as reported by competitors’ figures, independent third-party data, and internal data as of Q3 2024.}

^{2 Transaction revenue is a portion of Business Solutions revenue, defined as all revenue generated through transaction facilitation, primarily from Wix Payments, Wix POS, shipping solutions, and multichannel commerce and gift card solutions.}

^{3 Partners revenue is generated through agencies and freelancers building sites or applications for others, as well as through B2B partnerships. Agencies are identified using multiple criteria, including site-building activities, participation in the Wix Partner Program, or Wix Marketplace products used.}

# Wix Maintains Strong Financial Outlook Amid Currency Headwinds

Wix has announced it is offsetting foreign exchange headwinds, maintaining a robust financial outlook for the upcoming years.

Revenue Projections for 2025
With current considerations, Wix is holding its full-year revenue forecast at approximately $1,970 to $2,000 million, which represents a year-over-year growth of 12-14%.

In the second quarter of 2025, the company anticipates total revenue to fall between $485 and $489 million, which indicates an increase of 11-12% compared to the previous year.

Additionally, for the entire year of 2025, Wix expects a non-GAAP total gross margin of around 70% and non-GAAP operating expenses to range from 47-48% of revenue.

Free Cash Flow Projections
The company aims to generate free cash flow between $590 and $610 million, representing approximately 30-31% of revenue.

This trajectory keeps Wix on track to fulfill the “Rule of 45” by 2025, falling at the high end of their expectations.

Conference Call and Webcast Details
Wix will host a conference call to review the results at 8:30 a.m. ET on Wednesday, May 21, 2025. Interested parties can access a live and archived webcast from the “Investor Relations” section of the Company’s website at https://investors.wix.com/.

About Wix.com Ltd.
Founded in 2006, Wix is a leading SaaS website builder platform that empowers individuals and businesses to create and manage their digital presence. The platform integrates high-performance tools, security features, and AI capabilities, equipping users, including self-creators and agencies, with essential resources for effective brand management.

Share Repurchase Program
Under the Board authorized repurchase program, Wix may periodically buy back its securities through various methods, including open market purchases and private transactions, in line with U.S. securities laws. The company has the flexibility to enter into compliant plans facilitating these repurchases, which are not obligatory in quantity. The timing and nature of repurchases will be influenced by market conditions, company performance, and other factors, with funding sourced from existing cash and operational revenues.

Non-GAAP Financial Measures and Key Operating Metrics
Wix supplements its consolidated financial statements, prepared under U.S. GAAP, with several non-GAAP financial metrics, including bookings and free cash flow. These measures provide a clearer picture of the company’s operational performance by excluding the effects of foreign exchange fluctuations and share-based compensation, among other factors. For instance, bookings encompass changes in deferred revenues and unbilled contractual obligations. Non-GAAP financial measurements also adjust for factors like acquisition-related expenses and amortization, giving investors a more precise understanding of the company’s financial health.

# Understanding Non-GAAP Financial Measures and Forward-Looking Statements

Non-GAAP measures provide insights into financial performance by adjusting for certain expenses. These include share-based compensation, acquisition-related expenses, and amortization, which are excluded from General Accepted Accounting Principles (GAAP) calculations. For instance, non-GAAP Sales & Marketing (S&M) expenses adjust for the impact of these costs, similar to Non-GAAP General & Administrative (G&A) and operating expenses. Furthermore, adjustments are made to non-GAAP financial expenses to account for unrealized gains from equity investments, debt-related amortization, and foreign exchange expenses. Non-GAAP tax expenses are calculated similarly by adjusting for income tax provisions related to these adjustments.

It’s essential to note that this non-GAAP financial information should not be viewed in isolation from GAAP figures. The Company adopts these measures for operational decision-making and evaluating performance over time. By doing so, it aims to provide clarity regarding past results and future outlooks while boosting transparency about key operational metrics used in decision-making.

Details on non-GAAP figures can be found in the reconciliation tables below. These tables illustrate the comparability between GAAP and non-GAAP measures. However, the Company cannot provide forward-looking reconciliations for free cash flow, bookings, and non-GAAP margins due to the unpredictability of certain factors impacting GAAP results.

Wix also tracks Creative Subscriptions Annualized Recurring Revenue (ARR) as a crucial metric. This figure is derived from the Monthly Recurring Revenue (MRR) of Creative Subscriptions, calculated as the total monthly revenue from all active subscriptions, the average monthly revenue from domain registrations, and revenues from partnership agreements.

Forward-Looking Statements

This document contains forward-looking statements as defined by the Private Securities Litigation Reform Act of 1995, involving risks and uncertainties. These statements may include projections about future performance related to revenue, bookings, and free cash flow. Words such as “anticipate,” “believe,” and “expect” often mark these projections.

Management’s current expectations guide these forward-looking statements, but many factors can lead to different outcomes. Key risks include challenges in attracting and retaining users, generating revenue from sources other than premium subscriptions, and the impact of macroeconomic changes. Furthermore, risks associated with international operations, cybersecurity threats, and competition could impede future performance.

The Company’s ability to manage various financial demands, including the repurchase of shares and capital raising, also adds layers of complexity. Compliance with emerging regulations surrounding data protection and privacy laws presents further challenges, alongside the integration of advanced technologies like AI. Overall, these and other risks can significantly influence the Company’s future results.

# Wix.com Reports Q1 2025 Financial Performance and Future Outlook

## Key Regulatory and Market Risks

Wix.com Ltd. faces various risks tied to regulatory frameworks, including areas such as anti-corruption, anti-money laundering, anti-trust, and consumer protection laws. These risks extend to tax issues, notably involving indirect taxes, existing tax legislation, and potential amendments to income tax regulations. The company also navigates challenges related to ordinary shares and activist shareholders.

Incorporated in Israel, Wix must consider regional conflicts that might affect its operations. As it anticipates future changes, Wix expects fluctuations in its revenue costs and operating expenses, both in absolute numbers and as proportions of revenue.

The company aims to maintain its capital expenditures at a planned level, relying on its current cash and operations to fund activities for at least the next 12 months. It also seeks to penetrate new markets and diversify its customer base by attracting enterprise-level users and partners, particularly through its Wix Studio product.

For more detailed risks and forward-looking statements, refer to the Company’s annual report on Form 20-F for the year ended December 31, 2024, filed with the Securities and Exchange Commission.

## Financial Overview

### Consolidated Statements of Operations – GAAP

#### (In thousands, except loss per share data)

| Account | Three Months Ended March 31, | | | | | |
|————-|——————————-|——|——|——|——|——|
| | **2025** | | | | **2024** | |
| **Revenues**| | | | | | |
| Creative Subscriptions | $337,676 | | | | $304,293 | |
| Business Solutions | $135,975 | | | | $115,483 | |

This overview reflects Wix’s strong performance in creative and business subscriber revenues, demonstrating growth from the previous period.

### Additional Notes

The financial data provided is unaudited and should be assessed in light of the overall regulatory environment and business landscape.

In summary, Wix.com Ltd. continues to show promise in its efforts to expand market reach while managing potential risks effectively. The company remains committed to informing stakeholders of any significant changes that may impact future performance.# Financial Overview Highlights Recent Revenue and Profit Trends

473,651				419,776
Cost of Revenues
Creative Subscriptions		56,067				54,803
Business Solutions		95,725				82,494
		151,792				137,297
Gross Profit		321,859				282,479
Operating Expenses:
Research and Development		127,497				124,245
Selling and Marketing		111,563				107,234

# Financial Overview Shows Strong Performance in Recent Quarter

General and administrative		45,394				41,330
Total operating expenses		284,454				272,809
Operating income		37,405				9,670
Financial income, net		5,832				18,884
Other income, net		64				211
Income before taxes on income		43,301				28,765
Income tax expenses		9,535				4,763
Net income	$

# Company Financial Overview: Earnings and Share Performance

## Key Financial Metrics

This financial summary highlights essential earnings data and share information for the period analyzed.

### Net Income Per Share

– **Basic Net Income Per Share**
Current: $0.61
Previous: $0.43

– **Diluted Net Income Per Share**
Current: $0.57
Previous: $0.41

### Weighted-Average Shares

– **Basic Weighted-Average Shares Used**
Current: 55,708,670
Previous: 56,098,997

– **Diluted Weighted-Average Shares Used**
Current: 60,384,510
Previous: 58,647,238

These metrics reveal significant insights into the company’s performance, aiding investors in their decision-making processes. The increase in earnings per share demonstrates positive growth amid market fluctuations.# Wix.com Ltd. Financial Report: Consolidated Balance Sheets Summary

Wix.com Ltd.
CONDENSED CONSOLIDATED BALANCE SHEETS
(In thousands)
	Period ended
	March 31,				December 31,
		2025				2024
Assets	(unaudited)				(audited)
Current Assets:
Cash and cash equivalents	$	653,276			$	660,939
Short-term deposits		112,078				106,844
Restricted deposits		793				773
Marketable securities		304,555				338,593
Trade receivables		47,328				44,674
Prepaid expenses and other current assets		59,132				128,577
Total current assets

# Financial Overview Reveals Key Asset Data for Q3

1,177,162				1,280,400
Long-Term Assets:
Prepaid expenses and other long-term assets		31,343				27,021
Property and equipment, net		125,450				128,155
Marketable securities		6,183				6,135
Intangible assets, net		20,680				22,141
Goodwill		49,329				49,329
Operating lease right-of-use assets		395,513				399,861
Total long-term assets		628,498				632,642
Total assets	$	1,805,660			$

# Detailed Overview of Liabilities and Shareholders’ Deficiency

## Current Liabilities

### Total Current Liabilities:
– The total current liabilities are **$1,497,947** for one period and **$1,515,412** for another.

| Description | Current Period | Previous Period |
|————-|—————-|——————|
| **Trade Payables** | $38,032 | $47,077 |
| **Employees and Payroll Accruals** | $78,983 | $143,131 |
| **Deferred Revenues** | $698,343 | $661,171 |
| **Current Portion of Convertible Notes, Net** | $573,674 | $572,880 |
| **Accrued Expenses and Other Current Liabilities** | $79,546 | $63,246 |
| **Operating Lease Liabilities** | $29,369 | $27,907 |

—

## Long-Term Liabilities

### Deferred Revenues:
– The deferred revenues stand at **$96,461** for the current period and **$89,271** for the previous period.

—

This breakdown provides a clear look at the current and long-term liabilities of the company, highlighting the specific amounts and changes in each category.

Analysis of Long-Term Liabilities and Shareholders’ Equity Breakdown

Deferred tax liability		1,066				1,965
Other long-term liabilities		19,414				16,021
Operating lease liabilities		359,389				369,159
Total long-term liabilities		476,330				476,416
Total liabilities		1,974,277				1,991,828
Shareholders’ Deficiency
Ordinary shares		107				107
Additional paid-in capital		1,923,576				1,840,574
Treasury shares		(1,225,165	)			(1,025,167	)
Accumulated other comprehensive loss		641

# Wix’s Financial Position Highlights Deficit and Liabilities in Latest Report

## Financial Overview

Wix.com Ltd. recently released condensed consolidated financial statements that reveal a challenging financial landscape. The reports, reflecting data in thousands, provide insights into profit, deficits, and shareholder equity.

### Shareholders’ Equity Details

– **Accumulated Deficit**:
– As of the latest reporting period, the accumulated deficit stands at **$(867,776)**, a slight improvement from **$(901,542)** in the previous period.

– **Total Shareholders’ Deficiency**:
– This metric shows a deficiency of **$(168,617)**, which is a decrease from **$(78,786)** reported earlier.

### Liabilities Analysis

The total liabilities and shareholders’ deficiency is a crucial indicator of Wix’s financial health. The recent estimates are:

– **Total Liabilities and Shareholders’ Deficiency**:
– Currently recorded at **$1,805,660**, compared to **$1,913,042** from the prior period, reflecting a reduction in excess liabilities.

## Cash Flow Insights

The cash flow statement highlights the operational activities affecting liquidity.

### Operating Activities

– **Net Income**:
– For the three months ended March 31, 2025, Wix reported a net income of **$33,766**.

These figures provide a snapshot of Wix’s financial condition, illustrating both challenges and potential areas for improvement as the business progresses through 2025.# Financial Adjustments Highlight Key Metrics in Operating Activities

## Overview of Adjustments

Adjustments to reconcile net loss to net cash provided by operating activities include several key figures.

### Depreciation

– **Current Year**: $6,137
– **Previous Year**: $6,442

### Amortization

– **Current Year**: $1,461
– **Previous Year**: $1,483

### Share-Based Compensation Expenses

– **Current Year**: $60,261
– **Previous Year**: $58,142

### Amortization of Debt Discount and Issuance Costs

– **Current Year**: $794
– **Previous Year**: $790

### Changes in Accrued Interest and Exchange Rates

– **Current Year Adjustment**: $(224)

### Amortization of Premiums and Discounts on Marketable Securities

– **Current Year**: $3,557
– **Previous Year**: $597

These figures underscore the financial adjustments crucial for assessing cash flow from operating activities. The comparative values from the previous year provide further insights into the company’s financial health and operational performance.

—

These adjustments play a vital role in analyzing the company’s overall financial standing and potential for future growth.# Financial Adjustments Highlighted: Marketable Equity and Tax Changes

Remeasurement loss (gain) on Marketable equity		–				(3,367)
Changes in deferred income taxes, net		1				(5,011)
Changes in operating lease right-of-use assets		4,803				5,024
Changes in operating lease liabilities		(8,763)				(3,652)
Loss (gain) on foreign exchange, net		(2,006)				553
Decrease (increase) in trade receivables		(2,654)				1,119
Decrease (increase) in prepaid expenses and other current and long-term assets		58,289				(12,568)
Decrease in trade payables		(9,338)

# Financial Overview: Recent Changes in Revenue and Expenses

			(2,123)
Decrease in employees and payroll accruals		(64,148)				(2,429)
Increase in short-term and long-term deferred revenues		44,362				41,319
Increase in accrued expenses and other current liabilities		19,193				2,635
Net cash provided by operating activities	$	145,491

“`html

Financial Summary of Recent Investing Activities

		113,836
INVESTING ACTIVITIES:
Proceeds from short-term deposits and restricted deposits		107,780				823
Investment in short-term deposits and restricted deposits		(112,810	)			(30,162	)
Investment in marketable securities		(27,693	)			(27,847	)
Proceeds from marketable securities		58,292				52,805
Purchase of property and equipment and lease prepayment

“`# Detailed Financial Overview of Recent Investment Activities

(2,629	)			(7,715	)
Capitalization of internal use of software		(421	)			(410	)
Proceeds from sale of equity securities		–				22,148
Proceed from realization of investments in privately held companies		417				–
Purchases of investments in privately held companies		(750	)			(550	)
Net cash provided by investing activities	$	22,186				9,092
FINANCING ACTIVITIES:

“`html

Financial Report Highlights: Recent Cash Flow Analysis

Proceeds from exercise of options and ESPP shares		22,654				22,628
Purchase of treasury Stock		(200,000	)			(241,302	)
Net cash used in financing activities	$	(177,346	)			(218,674	)
Effect of exchange rates on cash, cash equivalent and restricted cash		2,006				(553	)
DECREASE IN CASH AND CASH EQUIVALENTS		(7,663	)

“`

This representation maintains original formatting while improving clarity and flow for readability.# Wix.com Reports Key Financial Metrics for Q1 2025

Wix.com Ltd.
KEY PERFORMANCE METRICS
(In thousands)
	Three Months Ended
	March 31,
		2025				2024
	(unaudited)
Creative Subscriptions		337,676				304,293
Business Solutions		135,975

### Cash Position Overview

– **Cash and Cash Equivalents—Beginning of Period:** $660,939
– **Cash and Cash Equivalents—End of Period:** $653,276

### Summary

Wix.com continues to maintain a strong cash position, despite slight fluctuations in both Creative Subscriptions and Business Solutions revenue. These metrics highlight the company’s resilience in evolving market conditions.“`html

Financial Results Highlight Strong Revenue Growth and Cash Flow

Total Revenues	$	473,651
Total Bookings	$	510,905
Free Cash Flow	$	142,441
Free Cash Flow excluding HQ build out	$	142,441

The latest financial results underscore a robust growth trajectory for the company. Total revenues reached $473,651, reflecting a strong demand for services. Meanwhile, total bookings were reported at $510,905, indicating a positive outlook moving forward.

Additionally, free cash flow was reported at $142,441, showcasing efficient management of resources. Excluding expenses related to the headquarters buildout, the free cash flow remained strong at $142,441, highlighting the company’s commitment to sustainable operations.

Overall, these figures represent a solid position in a competitive market, with effective strategies driving both revenue and operational efficiency.

“`# Wix.com Reports Financials: A Snapshot of Recent Revenue Trends

## Overview of Wix.com Financial Performance

Wix.com Ltd. has released its financial results, providing insights into its revenue and bookings for the latest reporting period. This report summarizes key figures from the reconciliation of revenues to bookings, highlighting growth trends and projections.

## Revenue Analysis

### Financial Performance for Three Months Ended March 31

For the first quarter of 2025, Wix reported revenues of **$473,651,000**, an increase from **$419,776,000** in the same quarter of 2024. This growth suggests a positive trajectory for the company as it expands its market presence.

### Key Changes Impacting Revenue

Deferred revenues for the period increased by **$44,362,000**, contributing to the overall revenue growth. This figure had also risen by **$41,319,000** during the previous year. However, there was a decline in unbilled contractual obligations, which dropped by **$7,108,000** in 2025 and **$3,814,000** in 2024.

## Bookings Overview

### Total Bookings

Wix’s total bookings reached **$510,905,000** in the first quarter of 2025, up from **$457,281,000** a year before. This measurement is crucial as it reflects the company’s sales pipeline and anticipated revenue growth in future periods.

### Summary of Key Financial Metrics

| Metrics | Q1 2025 ($000) | Q1 2024 ($000) |
|————————————-|—————-|—————-|
| Revenues | 473,651 | 419,776 |
| Change in Deferred Revenues | 44,362 | 41,319 |
| Change in Unbilled Contractual Obligations | (7,108) | (3,814) |
| Total Bookings | 510,905 | 457,281 |

## Conclusion

Wix.com’s financial performance for the first quarter of 2025 demonstrates a steady growth in revenue and bookings. The increase in deferred revenues indicates robust demand for its services, positioning the company favorably for future growth in the competitive landscape. The metrics provided present a clear picture of the company’s financial health and operational momentum.“`html

Revenue and Growth Trends for Creative Subscriptions in Q1 2025

Y/Y growth		12	%
	Three Months Ended
	March 31,
		2025				2024
	(unaudited)
Creative Subscriptions Revenues	$	337,676			$	304,293
Change in deferred revenues		38,901				34,158
Change in unbilled contractual obligations		(7,108	)			(3,814	)
Creative Subscriptions Bookings	$	369,469			$	334,637
Y/Y growth		10	%

“`# Wix Reports Strong Financial Growth in Q1 2025

## Summary of Results for Three Months Ended March 31

The following table outlines financial data for Wix.com Ltd. for the three months ending March 31, 2025, alongside comparative figures from 2024.

### Financial Performance Overview

| Category | 2025 | 2024 |
|——————————–|—————-|—————–|
| **Business Solutions Revenues**| $135,975 | $115,483 |
| **Change in Deferred Revenues**| $5,461 | $7,161 |
| **Business Solutions Bookings** | $141,436 | $122,644 |
| **Year-over-Year Growth** | 15% | N/A |

**Note:** All amounts are in thousands and figures for 2025 are unaudited.

### Discussion of Business Solutions Revenues

Wix experienced a notable increase in business solutions revenues, rising to $135,975 in Q1 2025 from $115,483 in Q1 2024. This represents a solid growth trajectory as the company continues to expand its product offerings and customer base. The change in deferred revenues shows a slight decrease, indicating ongoing investments in future activities.

### Insights on Business Solutions Bookings

Bookings also reflected positive growth, with total business solutions bookings reaching $141,436 in Q1 2025 compared to $122,644 the previous year. This growth rate is a promising indicator of the company’s demand and market positioning in the digital services landscape.

### Year-Over-Year Growth Assessment

Wix’s year-over-year growth stands at 15%. This growth rate demonstrates resilience in a competitive market and indicates effective strategies deployed by the company to enhance customer engagement and retention.

### Conclusion

Wix.com Ltd. appears well-positioned for continued success, backing its growth with increasing revenues and bookings. The metrics for Q1 2025 showcase strong operational performance and a positive outlook for the remainder of the fiscal year.# Wix.com Releases Q1 Financials with Significant Revenue and Booking Data

## Overview of Financial Data for Q1 2024

Wix.com Ltd. has released its financial results for the first quarter of 2024, highlighting the company’s revenue and bookings along with deferred revenue adjustments.

### Key Financial Metrics

| **Metric** | **Description** | **2024** | **2025** |
|————|——————|———|———|
| Q1 Cohort Revenues | Revenue generated from the first quarter | $9,000 | N/A |
| Q1 Change in Deferred Revenues | Adjusted deferred revenues for the quarter | $27,000 | N/A |
| Q1 Cohort Bookings | Total bookings recorded in Q1 | $36,000 | N/A |

### Comprehensive Breakdown of Revenues and Bookings

1. **Cohort Revenues**: In Q1, Wix.com reported revenues of **$9,000**, marking a solid performance for the quarter.

2. **Deferred Revenues**: The company saw a **$27,000** increase in deferred revenues, which could signify higher future income from existing contracts.

3. **Cohort Bookings**: Bookings for the quarter totaled **$36,000**, underscoring Wix’s efforts in expanding its user base and increasing service uptake.

## Full Reconciliation of Revenues and Bookings

Wix provided a detailed reconciliation of revenues and bookings, excluding foreign exchange impact, for the three-month period ending on March 31. The figures are as follows (in thousands):

| **Period** | **Description** | **Amounts** |
|————|———————|—————–|
| March 31 | Revenues | $473,651 |
| | (2025) | |
| | Revenues | $419,776 |
| | (2024) | |
| | Note: Financials are unaudited | |

Wix.com’s financial performance in Q1 indicates continued growth in its revenue streams and operational efficiency. As the company navigates the competitive landscape, the focus on increasing its deferred revenues suggests promising future cash flows, providing insights into its long-term viability and market strategies.

FX Impact and Revenue Insights for Q1 2025 Financial Performance

FX impact on Q1/25 using Y/Y rates		4,225				–
Revenues excluding FX impact	$	477,876			$	419,776
Y/Y growth		14	%
	Three Months Ended
	March 31,
		2025				2024
	(unaudited)
Bookings	$	510,905			$	457,281
FX impact on Q1/25 using Y/Y rates		7,775				–
Bookings excluding FX impact	$	518,680

# Wix.com Reports Financial Data with Year-Over-Year Growth

“`# Detailed Financial Assessment: Compensation and Adjustments Overview

### Total Share-Based Compensation Expenses
Total share-based compensation expenses for the period reached **$60,261**, up from **$58,142** in the previous period. This category reflects the company’s commitment to rewarding employees through equity incentives.

### Amortization Costs
– **(2) Amortization**: The amortization expenses stood at **$1,472**, near the prior period’s **$1,483**. This represents the systematic allocation of intangible assets over time.

– **(3) Acquisition-Related Expenses**: There were minimal acquisition-related expenses, recorded at **$5** compared to zero in the prior period.

– **(4) Amortization of Debt Discount and Debt Issuance Costs**: Amortization for debt discounts and issuance costs was **$794**, slightly down from **$790** previously.

### General and Administrative Expenses
– **(5) Sales Tax Accrual and Other G&A Expenses**: Recorded at **$699** this period, compared to **$121** earlier, indicating a noted increase in administrative costs.

### Investment Changes
– **(6) Unrealized Loss (Gain) on Equity and Other Investments**: The company faced a **($42)** unrealized loss, a significant change from **($3,367)** incurred previously, reflecting shifts in market valuations.

– **(7) Non-Operating Foreign Exchange Income**: This amounted to **($3,079)**, a decrease from **($4,663)** in the last period. Fluctuations in foreign exchange markets continue to impact reported earnings.

### Tax Provisions
– **(8) Provision for Income Tax Effects Related to Non-GAAP Adjustments**: There were no provisions recorded this time, consistent with prior periods.

This data highlights both operational spending and the impact of external financial factors on the company’s performance. Stakeholders should monitor these trends for future strategic planning.“`html

Wix.com Ltd. Reports GAAP to Non-GAAP Gross Profit Reconciliation

$	457,281
Y/Y growth		13	%
Wix.com Ltd.
TOTAL ADJUSTMENTS GAAP TO NON-GAAP
(In thousands)
Three Months Ended
	March 31,
		2025				2024
(1) Share based compensation expenses:	(unaudited)
Cost of revenues	$	3,320			$	3,590
Research and development		31,491				31,102
Selling and marketing		9,177				10,483
General and administrative		16,273

774
Total adjustments of GAAP to Non-GAAP	$	60,105			$	53,285
Wix.com Ltd.
RECONCILIATION OF GAAP TO NON-GAAP GROSS PROFIT
(In thousands)
	Three Months Ended
	March 31,
		2025				2024
	(unaudited)
Gross Profit	$	321,859			$	282,479
Share based compensation expenses		3,320				3,590
Amortization		667				667
Non-GAAP Gross Profit

“`# Financial Overview: Creative Subscriptions Q1 Results

### Key Financial Highlights

**Gross Profit: Creative Subscriptions**
For the first quarter ending March 31, 2025, the company reported a gross profit of $281,609 from creative subscriptions. This reflects a slight increase from $249,490 in the same period of 2024.

**Share-Based Compensation Expenses**
During this period, expenses related to share-based compensation amounted to $2,367 in 2025 compared to $2,669 in 2024.

**Non-GAAP Gross Profit**
The non-GAAP gross profit for creative subscriptions was reported at $283,976 in 2025, up from $252,159 in 2024.

### Non-GAAP Gross Margin Figures

The non-GAAP gross margin figures demonstrate robust performance. In the latest quarter, the non-GAAP gross margin stood at 69%, slightly up from 68% year-over-year. This indicates improved efficiency in managing costs relative to revenue.

### Summary of Financial Data

The table below summarizes the financial data for the reported periods:

| Metric | Q1 2025 | Q1 2024 |
|——————————————|—————-|—————-|
| Gross Profit – Creative Subscriptions | $281,609 | $249,490 |
| Share-Based Compensation Expenses | $2,367 | $2,669 |
| Non-GAAP Gross Profit – Creative Subscriptions | $283,976 | $252,159 |
| Non-GAAP Gross Margin | 69% | 68% |

**Note:** All amounts are in USD and figures for Q1 2025 are unaudited.

#### Conclusion
The financial performance in the first quarter of 2025 shows a positive trend for creative subscriptions, with increases in gross profit and non-GAAP gross profit despite slight variations in share-based compensation expenses. This indicates the company’s growing resilience and market position in the subscription space.# Financial Overview: Creative Subscriptions and Business Solutions Gross Margins

Non-GAAP Gross Margin – Creative Subscriptions		84	%			83	%
	Three Months Ended
	March 31,
		2025				2024
	(unaudited)
Gross Profit – Business Solutions	$	40,250			$	32,989
Share-Based Compensation Expenses		953				921
Amortization		667				667
Non-GAAP Gross Profit – Business Solutions		41,870				34,577

# Wix.com Reports Stable Business Solutions Gross Margin

Non-GAAP Gross Margin – Business Solutions		31	%			30	%
Wix.com Ltd.
Reconciliation of Operating Income to Non-GAAP Operating Income
(In thousands)
	Three Months Ended
	March 31,
		2025				2024
	(unaudited)
Operating income	$	37,405			$	9,670
Adjustments:
Share-based compensation expenses		60,261				58,142
Amortization		1,472				1,483
Sales tax accrual and other G&A expenses

# Wix Reports Financial Adjustments and Non-GAAP Operating Performance

## Summary of Financial Data

The following table presents key financial data related to Wix.com Ltd., showcasing the company’s adjustments and operating performance.

	699				121
Acquisition related expenses		–				5
Total adjustments	$	62,432			$	59,751
Non GAAP operating income	$	99,837			$	69,421
Non GAAP operating margin		21	%			17	%
Wix.com Ltd.
RECONCILIATION OF NET INCOME TO NON-GAAP NET INCOME AND NON-GAAP NET INCOME PER SHARE
(In thousands, except per share data)
	Three Months Ended
	March 31,

# Company Reports Strong Growth in Net Income and Non-GAAP Metrics

		2025				2024
	(unaudited)
Net income	$	33,766			$	24,002
Share based compensation expenses and other Non GAAP adjustments		60,105				53,285
Non-GAAP net income	$	93,871			$	77,287
Basic Non-GAAP net income per share	$	1.69			$	1.38
Weighted average shares used in computing basic Non-GAAP net income per share

# Wix.com Financial Overview: Non-GAAP Metrics and Cash Flow Reconciliation

Diluted Non-GAAP Net Income Per Share	$	1.55			$	1.29
Weighted Average Shares Used in Computing Diluted Non-GAAP Net Income Per Share		60,384,510				60,073,986

Wix.com Ltd.
Reconciliation of Net Cash Provided by Operating Activities to Free Cash Flow
(In thousands)
	Three Months Ended
	March 31,
		2025				2024

# Financial Summary Reveals Operating Cash Flow and Free Cash Flow Data

(unaudited)
Net cash provided by operating activities	$	145,491			$	113,836
Capital expenditures, net		(3,050	)			(8,125	)
Free Cash Flow	$	142,441			$	105,711
Capex related to HQ build out		–				5,362
Free Cash Flow excluding HQ build out	$	142,441			$	111,073

This article was originally published on Quiver News, read the full story.

The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.