Figma, Inc. (FIG) is forecasted to achieve a revenue of $1.366 billion to $1.374 billion in 2026, representing approximately 30% growth from 2025. The company is transitioning to monetize both subscriptions and artificial intelligence (AI) credits, with around 75% of its customers exceeding $10,000 in annual recurring revenue (ARR) currently utilizing AI credits weekly. As of December 31, 2025, Figma had 13,861 customers with more than $10,000 in ARR.
However, Figma’s stock has dropped 33.5% year-to-date, underperforming the Zacks Computer & Technology sector, which saw a decline of 4.1%. This decline is attributed to increased operational costs associated with AI, which caused the company’s gross margin to decrease from 92% in 2024 to 82.4% in 2025.
Figma faces stiff competition from industry leaders such as Adobe, Autodesk, and Microsoft, with all three companies showing lower declines in stock prices over the same period. As it positions itself for future growth, Figma must navigate financial pressures while consolidating its user base and increasing cross-product adoption.
