Meta Platforms (META) reported Q2 2026 earnings on July 27, showcasing a decline in earnings per share to $6.18, a 13.4% drop year-over-year, missing the consensus estimate by 12.96%. However, revenues rose 28% to $60.80 billion, surpassing expectations by 0.98%, driven by strong advertising demand.
Key performance metrics include a 14% increase in ad impressions and a 12% rise in average ad prices. Family of Apps revenues accounted for 99.3% of total revenues, increasing to $60.37 billion, with advertising revenues growing by 27% to $59.36 billion. Total costs surged 55% to $42.03 billion, resulting in an operating income decline of 8.2% to $18.78 billion.
Looking ahead, Meta anticipates Q3 2026 revenues between $61 billion and $64 billion, with adjusted total expenses expected to reach $165 billion to $169 billion. The company holds $90.26 billion in cash and equivalents while long-term debt is $83.66 billion.
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