Netflix’s stock has decreased 30% to below $80 per share since a 10-for-1 stock split in November, aimed at making shares more affordable for employees. In contrast, Roku shares are currently priced around $90, which is over 20% below their 52-week high of $116.
Both companies play distinct roles in the streaming sector; Netflix is a content creator with annual sales projected to surpass $50 billion in 2023, while Roku operates a platform for accessing content and controls approximately 50% of the streaming operating systems market. Roku’s sales for fiscal year 2026 are expected to rise 16% to $6.22 billion.
Looking ahead, Netflix’s earnings per share (EPS) are projected to reach around $4.00, while Roku’s EPS is forecasted to soar to $2.03 in fiscal year 2026, up 244% from $0.59 last year, following a significant increase in positive revisions after exceeding Q4 EPS expectations by 89%.









