Key Points
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Robotaxis present a trillion-dollar market opportunity in the U.S., primarily benefiting Nvidia and Amazon.
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Nvidia supplies autonomous driving technology employed by all major companies developing robotaxis.
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Amazon’s Zoox has completed over 350,000 autonomous rides in Las Vegas and San Francisco, with plans to expand to Austin and Miami.
According to the Bureau of Transportation Statistics, light-duty vehicles in the U.S. travel over 3 trillion miles annually. Even with the introduction of cost-reducing autonomous technology, robotaxis could capture a significant share of this market, estimated to be worth over a trillion dollars. Hedge fund billionaire Ken Griffin has invested heavily in both Nvidia and Amazon, positioning them as key players in the robotaxi sector.
Zoox, an Amazon subsidiary, currently operates under a “demonstration exemption” for its purpose-built robotaxis, lacking conventional driver controls. The company is seeking NHTSA approval to launch a commercial ride-sharing service with up to 2,500 robotaxis, with a decision expected in early April. Morgan Stanley forecasts that Zoox could account for 12% of autonomous rides by 2032, positioning itself among industry leaders like Waymo and Tesla.
