Strategy Inc. (MSTR) has intensified its Bitcoin accumulation, now holding 717,131 BTC valued at approximately $47.5 billion, which is about 3.4% of Bitcoin’s total supply. This marks an increase from 713,502 BTC at the end of 2025, with an additional 3,629 BTC acquired since early February 2026, including over 41,000 BTC in January alone. The annual increase in market value for its Bitcoin holdings was around $17 billion in 2025.
Strategy secured $25.3 billion in capital during 2025, remaining the largest U.S. equity issuer for the second consecutive year. The company has introduced a Digital Credit platform to enhance funding flexibility for Bitcoin purchases. In contrast, competitors like Marathon Digital Holdings (MARA) and Tesla, Inc. (TSLA) hold 53,250 BTC and 11,509 BTC, respectively, with MARA emerging as a direct competitor through mining and cost control strategies.
Despite MSTR’s increasing Bitcoin reserves, its stock price has dropped 26.8% over the past three months, underperforming the Zacks Finance sector. MSTR currently has a Price/Book ratio of 0.85X, significantly lower than the sector’s 4.33X. The Zacks Consensus Estimate for MSTR’s 2026 earnings is $98.83 per share, marking a 91.5% increase in expectations over the past month.
