MercadoLibre (MELI) and Amazon (AMZN) are leading e-commerce platforms in the Americas, each employing artificial intelligence to enhance user experience and monetization. Both companies aim to expand their financial services within their marketplaces, with MercadoLibre focused on Latin America and Amazon operating on a global scale. The Zacks Consensus Estimate projects MercadoLibre’s EPS for Q1 2026 at $9.73, reflecting a slight decline of 0.10%, while Amazon’s EPS is expected to grow by 6.29% to $1.69.
In Q4 2025, MercadoLibre reported a gross merchandise volume (GMV) growth of 35% and item sold growth of 45% due to a reduced free shipping threshold in Brazil. Conversely, Amazon’s operational margins improved, supported by its logistics network, leading to a 9% margin expansion in North America for the same period. Year-to-date, Amazon shares are up 8.2%, while MercadoLibre shares have decreased by 9.5%, indicating contrasting trends influenced by respective market environments.
On a forward price-to-sales basis, Amazon trades at 3.22x compared to MercadoLibre’s 2.23x, justified by Amazon’s diversified revenue streams and stable earnings profile. Both companies hold a Zacks Rank of #3 (Hold), yet Amazon appears to offer a more favorable risk-reward profile given its operational advantages and revenue stability amid economic uncertainties in Latin America affecting MercadoLibre.
