Ford Motor Company Shifts Focus to Hybrids
In response to slower-than-anticipated growth in the U.S. electric vehicle (EV) market, Ford Motor Company (NYSE: F) is pivoting towards hybrid vehicles. CEO Jim Farley noted at the Bernstein annual strategic conference in May 2024 that Ford’s hybrids have become more profitable, with some models outperforming gasoline counterparts. Ford sold over 228,000 hybrids in the U.S. in 2025, marking a nearly 22% increase from 2024 and setting records for quarterly and full-year sales.
While the company experiences success with hybrids, full EV sales declined by 14% over the past year, largely affected by the loss of a $7,500 federal tax credit. This strategic shift aims to bolster profitability as Ford develops a new Universal EV Platform and plans to release a midsize electric pickup by 2027, signaling a renewed commitment to the EV market in the long run.
