**Meta Platforms Introduces Live Chats on Threads**
Meta Platforms is enhancing user engagement by introducing Live Chats on Threads, a feature designed for real-time conversations during major events. Threads, along with other Meta applications like Facebook and Instagram, reaches over 3.5 billion daily users. The implementation of Live Chats comes as Threads has already seen a 20% increase in time spent on the platform due to recent updates.
The Live Chats feature will first debut in the NBAThreads Community during the playoffs, enabling users to participate in discussions with interactive tools such as polls and live scores. Meta anticipates revenue for Q1 2026 to fall between $53.5 billion and $56.5 billion, with a Zacks Consensus Estimate of $55.49 billion, indicating a year-over-year growth of approximately 31.15%.
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