Meta Platforms Company Overview
Who: Meta Platforms, Inc. (META) is the world’s largest social media platform, encompassing Instagram and Facebook.
What: The company reported rising ad revenue and is expanding its monetization strategies for WhatsApp, with over 3 billion daily users across its platforms. It is currently ranked #3 (Hold) by Zacks Investment Research.
When: Recent earnings results indicate that Meta beat Wall Street EPS expectations for the 11th consecutive quarter.
Where: Global reach, with significant operations in major markets.
Key Numbers: Following its earnings beat, Meta shares surged by over 11%, with trading volume hitting 220% above the norm. The company is expected to spend approximately $70 billion on CAPEX in 2025 to enhance its AI capabilities, which have already resulted in a 5% increase in time spent on Facebook and a 6% increase on Instagram, crucial for its ad revenue, which comprises about 97% of total income.
