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General Motors (GM) reported selling over 19,000 electric vehicles (EVs) in September 2025, reflecting a 115% increase year over year. This growth was driven primarily by strong demand for the Chevrolet Equinox EV. GM remains the second-largest EV seller in the U.S., positioned just behind Tesla (TSLA), while its closest competitor, Ford (F), experienced more than a 30% decline in EV sales in the same quarter.
In its second-quarter earnings report, GM achieved its 12th consecutive quarterly EPS beat, with revenue hitting a record $91 billion for the first half of 2025. Despite facing $1.1 billion in net tariffs, GM’s EPS of $2.53 exceeded expectations by 6%. However, the company anticipates higher tariff costs in Q3, projecting a gross impact of $4–$5 billion for the year while planning to offset approximately 30% through strategic initiatives.
As of mid-2025, GM’s U.S. market share increased to 17.3%, supported by its expanding EV portfolio. Chevrolet has secured the position as the number two EV brand in the U.S., while Cadillac ranks fifth. Despite these advancements, GM has flagged potential challenges, such as rising competition, increased warranty costs, and anticipated lower wholesale volumes, which could affect future profitability.
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