Netflix Considers Live TV Channels to Boost Engagement
Netflix (NASDAQ: NFLX) is exploring the addition of live TV channels to its platform in response to declining viewer engagement metrics, according to a report from The Wall Street Journal, which cites discussions from a recent business meeting. This news follows Netflix’s stock decline of 22% year-to-date and 41% over the past month.
In its first quarter, Netflix generated $12.2 billion in revenue, a 16.2% year-over-year increase, with earnings rising 86% to $1.23 per share, largely due to a $2.8 billion termination fee from Warner Bros. Discovery. However, projections for Q2 revenue are modest, estimating $12.57 billion, reflecting only a 13.5% gain. Netflix is set to release its Q2 earnings on July 16, and analysts forecast a likely rebound, with a median price target of $115 per share, indicating a potential 56% upside.
5 Stocks Our Experts Predict Could Double In the Next Year
By submitting your email, you'll also get a free pivot & flow membership. A free daily market overview. You can unsubscribe at any time.
