Revolutionizing Decision-Making: Mastercard (MA) and SoftBank’s Bold Collaboration

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Mastercard Incorporated MA has embarked on a groundbreaking venture with SoftBank Corp. to usher in a new era of data-driven insights for businesses. The introduction of Test & Learn, a cutting-edge cloud-based predictive analytics platform, to the Japanese market signifies a transformative moment in the landscape of decision-making strategies. This alliance seeks to redefine how companies in Japan approach critical business decisions by providing them with advanced tools to experiment, analyze, and optimize their operations at scale.

Navigating the Data-Dominated Terrain

In the contemporary realm dominated by data, the ability to harness analytics proficiently serves as the cornerstone for achieving business excellence. The partnership between Mastercard and SoftBank harnesses the proficiency of Mastercard’s Test & Learn platform and SoftBank’s expertise in Artificial Intelligence and digital marketing solutions. This collaboration is poised to equip Japanese companies with a robust data and analytics platform, empowering them to make strategic, data-driven decisions by evaluating the performance of various initiatives and promptly adapting strategies based on real-time insights.

Empowering Decision-Makers for Success

Donald Ong, Senior Vice President of Asia Pacific at Mastercard, underscores the significance of data-driven decision-making by stating, “Knowledge is power – especially when it comes to understanding what works and what doesn’t for your business.” The Test & Learn partnership between Mastercard and SoftBank is designed to provide companies across all sectors with transparent insights into their performance, enabling them to achieve remarkable success through well-informed decision-making supported by data-driven analytics.

Catalyzing Digital Transformation

Daisuke Fujihira, Vice President and Head of the Digital Marketing Division at SoftBank Corp., expresses confidence in the collaborative efforts to elevate customer value and expedite digitalization in Japan. With SoftBank’s dedication to expanding AI and data-driven technology services alongside Mastercard’s diverse product suite, this partnership is set to play a pivotal role in advancing IT services in Japan. It caters to the escalating demand for data utilization and digital transformation among businesses in the region.

Stock Performance and Analyst Ratings

Mastercard’s shares have seen an 11.8% increase year-to-date, outperforming the industry’s growth rate of 8.9%. The stock currently holds a Zacks Rank #3 (Hold).

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Selecting Potential Stocks

Among the noteworthy stocks in the same domain are Envestnet ENV, Fidelity National Information Services FIS, and International Money Express IMXI, each holding a Zacks Rank #2 (Buy). Detailed information about Zacks #1 Rank (Strong Buy) stocks can be found here.

Envestnet has delivered a trailing four-quarter average earnings surprise of 7.72% and has gained 12.1% year-to-date. Forecasts for ENV’s 2024 and 2025 earnings suggest growth rates of 20.8% and 18.1%, respectively, from the preceding year.

Fidelity National exceeded earnings estimates in two of the last four quarters and has gained 16% year-to-date. Predictions for FIS’ 2024 and 2025 earnings propose increases of 37.4% and 12.5%, respectively, from the prior year.

International Money Express surpassed estimates in two of the last four quarters, with a year-to-date loss of 7%. Analysts estimate a 13.9% increase in IMXI’s 2024 earnings compared to the prior year.

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The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.

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