Samsung Cuts HBM3E Prices Amid Market Oversupply
Samsung has announced a price reduction on its High Bandwidth Memory 3 Enhanced (HBM3E) products to address oversupply in the artificial intelligence (AI) memory market, affecting competitors like Micron Technology. The price cuts aim to capture a larger market share and respond to challenges in securing business with Nvidia.
As a result of Samsung’s move, Micron’s shares fell 5.2% by 11:25 a.m. ET on Thursday. Wells Fargo noted that the price war could diminish the profitability of HBM memory, possibly impacting Micron’s revenue as it may have to lower its prices to remain competitive.
