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Motley Fool contributors Travis Hoium, Lou Whiteman, and Rachel Warren discussed OpenAI’s recent announcement of integrating apps into ChatGPT during their podcast recorded on October 8, 2025. Major companies like Zillow, Expedia, Booking.com, and Spotify are partnering to facilitate user interactions directly within ChatGPT using natural language commands.
This initiative signifies a shift towards making ChatGPT a central operating system for user interactions across various services. Its potential implications include disrupting traditional interfaces, impacting companies reliant on user engagement through their specific apps. While monetization strategies remain unclear, speculation exists that OpenAI may introduce affiliate fees and a tiered subscription model as revenue sources.
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