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Key Facts about Amazon’s Market Position and Performance

Amazon (NASDAQ: AMZN) dominates the U.S. e-commerce sector with over 37% market share, while its cloud computing arm, Amazon Web Services (AWS), holds a 29% market share globally. In Q3 2025, Amazon reported total revenue of $180.17 billion, originating largely from retail sales ($147.16 billion). However, the company’s profit margins remain low, with only 4.1% for combined operations.

AWS significantly contributes to Amazon’s financial strength, generating $33 billion in revenue for Q3 with an impressive profit margin of 34.6%. The company’s net income reached $21.19 billion, of which 54% stemmed from AWS. AWS’s backlog has grown to $200 billion, reflecting strong demand for its services and recent developments, including the introduction of the Trainium3 AI chip to enhance operational capabilities and reduce costs.

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