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Meta Unveils AI Video Editing Tool Set for 2025 Launch

Overview of Upcoming Features: Meta Platforms, Inc. META has announced an exciting new feature that will enhance video editing for users in 2025.

Details of the Announcement: On Thursday, Adam Mosseri, the Head of Instagram, shared a sneak peek of the upcoming AI video tool. This innovative feature allows creators to modify almost all aspects of their videos using simple text commands.

Leverageing Meta’s Movie Gen AI, this tool makes video editing accessible to those without any previous experience in advanced editing techniques.

Competition and Recent Developments: The teaser highlighted various transformations, such as changing Mosseri’s appearance and background, even creating a felt puppet version of him.

Screenshot 2024 12 20 at 6.51.48%E2%80%AFAM
Source: Instagram

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Significance of This Development: The new AI tool promises to easily integrate subtle edits like adding new objects or accessories, such as a gold chain, without any noticeable distortions. However, OpenAI’s Sora video model started strong but faced criticism after its public rollout did not meet expectations.

As the launch date approaches, it remains uncertain if Instagram’s new AI video capabilities will truly fulfill their potential.

In October, Meta originally introduced its Movie Gen AI tool, with Instagram being the first to adopt this groundbreaking text-to-video model. The official release date has yet to be announced.

Adobe Inc. ADBE also stepped into the generative AI video space in September 2024 with the launch of the Adobe Firefly Video Model.

Image via Unsplash

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Disclaimer: This content was partially produced with the help of Benzinga Neuro and reviewed and published by Benzinga editors.

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