Wix.com Ltd. (WIX) has announced a partnership with Stripe to integrate its Agentic Commerce Suite, aimed at enhancing AI-powered shopping capabilities for Wix merchants. This integration, which is set to roll out to eligible merchants, will allow businesses to sell seamlessly across multiple AI platforms, addressing the challenges posed by fragmented commerce systems.
As part of its growth strategy, Wix has adjusted its revenue outlook for 2025, now estimating total revenues between $1,990 million and $2,000 million, reflecting a year-over-year increase of 13-14%. For Q4 2025, expected revenues are projected between $521 million and $531 million, implying an increase of 13-15% year-over-year.
Wix’s collaboration with Stripe follows a previous partnership with PayPal aimed at enhancing AI-driven product discovery and streamlining payment processes for merchants. The company’s shares have seen a decline of 53.2% over the past year, compared to a 16.5% drop in the broader Computers – IT Services industry.
