The S&P 500 is nearing the conclusion of a historically favorable seasonal period, set to end on July 23. TradeSmith CEO Keith Kaplan revealed this finding during the Breakthrough 2026 event, which attracted over 16,000 viewers. Historical data indicates that the S&P 500 has shown positive returns during this window for the past 15 years.
This market window coincides with upcoming quarterly earnings reports from major companies including Tesla, Amazon, Apple, and Microsoft. The timing raises concerns as high expectations could lead to volatility. Additionally, 2026 marks a “second year” in the presidential cycle, historically linked to downturns, with about 70% of U.S. bear markets starting in the first or second year of a president’s term.
Kaplan highlighted that the model portfolio based on seasonal trades has yielded a total growth of 857% over 18 years, significantly outperforming the S&P 500. Investors are encouraged to take advantage of this bullish window before it closes, given the significant market patterns observed.
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