Making it Easy for Canadians to Access Exceptional Quality Eyecare

Exclusive Savings for Medavie Blue Cross Members with KITS

VANCOUVER, BC, April 16, 2025 /CNW/ – Kits Eyecare Ltd. KITS (the “Company”) has announced a new partnership with Medavie Blue Cross (MBC) to enhance access to affordable vision care across Canada.

The newly formed partnership integrates KITS into Medavie’s Connected Care platform. This strategic collaboration offers members a streamlined process for accessing eyewear and optimizing their vision care benefits. Members of Medavie Blue Cross will now enjoy exclusive discounts on prescription glasses, contact lenses, and premium lens upgrades when shopping online at KITS.ca.

KITS is actively expanding its network of insurance partners. This effort aims to provide Canadians with a more accessible and efficient way to obtain necessary vision care. With this collaboration, Medavie Blue Cross members benefit from KITS’ dedication to delivering high-quality products at competitive prices, all from the comfort of their homes.

To access KITS services, members can use the Blue Cross Mobile app or navigate to the Member Services site. Eligible purchases of prescription eyewear can be easily submitted for reimbursement under their Vision Care benefits, with further flexibility made possible through Health Spending Accounts (HSA) or Personal Wellness Accounts (PWA).

For more information on this partnership or to explore KITS’ latest eyewear collections, please visit KITS.ca or check the Connected Care platform via the Blue Cross Mobile app.

About KITS
KITS simplifies eyecare. As a prominent vertically integrated digital eyecare brand, KITS offers a wide range of eyewear options, including its exclusive KITS-designed products and various online vision tools. By leveraging an effective digital platform backed by leading manufacturing capabilities, KITS eliminates intermediaries. This structure allows the company to provide personalized products at competitive prices with great accuracy. KITS continuously seeks innovative technologies to enhance the customer experience, such as online fitting tools and virtual try-on features for glasses. Their goal is to satisfy customers with their affordability, seamless shopping experience, reliable delivery, and a commitment to earning lifelong trust. For further information, visit www.kits.com.

SOURCE KITS Eyecare Ltd.

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