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Meta has filed a lawsuit against Joy Timeline HK Ltd. in Hong Kong over the app CrushAI, which generates nonconsensual, sexualized images. The lawsuit claims that Joy Timeline violated Meta’s advertising policies by promoting the app through Facebook and Instagram ads, even after repeated removals.
In the suit, Meta highlighted multiple attempts by Joy Timeline to circumvent ad review systems, leading to a demand for a permanent ban on the company’s advertising on its platforms. The lawsuit follows a CBS News investigation revealing widespread ads for similar “nudify” apps known for contributing to online harassment and exploitation.
Meta has enhanced its enforcement tools and taken down four networks associated with such ads, pledging to protect user safety against exploitative AI applications.
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